loving : diesel kid white graffiti ankle trainers

style file :: baybo

street wear. i love it. now don't get me wrong, i love ruffles and lace and angels wings too, but there is something about a street wear look that creates total uniqueness. jeans are always a great starter for a street wear look and probably something we all have in the wardrobe. so from there is easy because it's all tee's and accessories!

baybo has designed a wicked range of tee's that will help complete the street wear look for your mini me, and i am happy to announce that baybo is now being stocked in our online store. i am personally loving the ami winter tee - japanese style infused into a long sleeve tee. this is going to be one of my daughter's winter wearables once the cooler weather works it's way up north.

of course, the baybo branding has a lot more than tee's. they have created hair snap clips, awesome girls leggings with a very cute bubble dress to wear with, a range of juice products which include shampoo, conditioner, hair styler and so yummy you'll want to eat it bubblebath, and even some pj's to keep it all happening in the evenings.

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we have all of our baybo items online, so cruise on over and check them out for yourself.

style file :: baby base ink

keeping in theme with my streetwear focus this week, i wanted to let you in on one of the funky new labels that will be arriving at yummy mummies upon our relaunch in a couple of weeks. meet baby base ink. funky street smart headwear for the little people in our lives. i love the by-line for this groovy label: small sizes, big personality. and these super cool hats give just that. personality! i know that most of us, at some stage or another, have searched for that piece of clothing or groovy accessory that hasn't been seen around the play ground before, something different and in trend (and especially for our boys). well guess what? we found it!

the photo above is of base, yep, as in baby base ink. a cool name for a cool baby! base's mum has made all of the designs on these funky hats herself. the detail of these designs are something else and the quality of the hats are second to none. now, i just need to find a way to make my 17 month old keep one on for longer than 10 seconds!

style file :: huggalugs

you can imagine my excitement when our huggalugs order arrived last week. i've been busting to try out the new legruffles on my little girl, check her out, cool or what?! (she's totally loving it too)! how do you wear them, what are their purpose, i hear you ask... wear them on the legs and on the arms, for warmth or for fun, under skirts, over pants, with your modern cloth nappies, or just for dress up's! the legruffles are super girly and come in vanilla cream, smitten kitten, so pink and funky black. but we musn't forget about the little men in our lives either, the leghuggers are a cool twist to add to your boys wardrobe, in designs like dinosaurus, jo bomber, egg head and cheeky monkey. jump on our website to see our full selection.

style file :: pram rock

check out the cool shirt i won from pram rock for my little bubbalicious mini me. too cool for skool that's for sure. pram rock offer some wicked threads for bubba's and if you're looking to add a bit of street style to your baby's wardrobe, then these shirts are for you! dribble j, skate brat, croozin for a snoozin and funk soul bubba are a few of the designs on offer and you can grab your pram rock t-shirts from our website!

danielle and her husband matt started the business using their combined graphic design and printing skills, along with some experience in the surf industry. all designs are 100% original and each t-shirt is hand printed using silk screens, available in sizes 00 - 2, short sleeve and long sleeve. Street, punk and funk baby tee's for the style conscious bub! Seriously cool.